Effective date: December, 2020

LIQUOR LIBRARY LTD PRIVACY POLICY

Liquor Library Ltd (13021072) is a company registered in England and Wales (collectively referred to as LL, “we” or “us” in this policy).

  1. RESPONSIBLE RETAILING

We do not and will not knowingly collect information from any person under the age of 18. If you are under the age of 18, you must not use the Site or submit any personal information. Due to the alcoholic nature of our products, you must be 18 or over to use, shop and consume items from our web site.

  1. OVERVIEW

Maintaining the security of your data is a priority at LL, and we are committed to respecting your privacy rights. We pledge to handle your data fairly and legally at all times. LL is also dedicated to being transparent about what data we collect about you and how we use it.

This policy, applies to any online purchase you make with us and provides you with information about:

  • how we use your data;
  • what personal data we collect;
  • how we ensure your privacy is maintained; and
  • your legal rights relating to your personal data.
  1. HOW WE USE YOUR DATA

General

LL (and trusted partners acting on our behalf) uses your personal data:

  • to provide goods to you;
  • to verify your identity;
  • for crime and fraud prevention, detection and related purposes;
  • to enable LL to manage customer service interactions with you; and
  • where we have a legal right or duty to use or disclose your information (for example in relation to an investigation by a public authority or in a legal dispute).
  • Sharing Data With Third Parties
  • Our service providers and suppliers

In order to make certain services available to you, we may need to share your personal data with some of our service partners. These include IT and delivery providers. LL only allows its service providers to handle your personal data to complete any online sales purchases. For example delivery addresses and contact details and for no other purposes.

Other third parties

Aside from our service providers, LL will not disclose your personal data to any third party, except as set out below. We will never sell or rent our customer data to other organisations for marketing purposes. We may share your data with:

  • governmental bodies, regulators, law enforcement agencies, courts/tribunals and insurers where we are required to do so: –
  • to comply with our legal obligations;
  • to exercise our legal rights (for example in court cases);
  • for the prevention, detection, investigation of crime or prosecution of offenders; and
  • for the protection of our employees and customers.

How long do we keep your data?

We will not retain your data for longer than necessary for the purposes set out in this Policy. Different retention periods apply for different types of data, however the longest we will normally hold any personal data is 7 years.

  1. WHAT PERSONAL DATA DO WE COLLECT?

LL may collect the following information about you:

  • your name;
  • your contact details: postal address including billing and delivery addresses, telephone numbers (including mobile numbers) and e-mail address;
  • purchases and orders made by you;
  • your correspondence and communications with LL;

HOW WE PROTECT YOUR DATA

Our Controls

LL is committed to keeping your personal data safe and secure. Our security measures include: –

  • encryption of data;
  • internal policies setting out our data security approach and training for employees.
  1. WHAT YOU CAN DO TO HELP PROTECT YOUR DATA

LL will never ask you to confirm any bank account or credit card details via email. If you receive an email claiming to be from LL asking you to do so, please ignore it and do not respond. If you are using a computing device in a public location, we recommend that you always log out and close the website browser when you complete an online session. In addition, we recommend that you take the following security measures to enhance your online safety both in relation to LL and more generally: –

  • keep your passwords private. Remember, anybody who knows your password may access your account.
  • frequently change your passwords.
  • avoid using the same password for multiple online accounts.
  1. YOUR RIGHTS

You have the following rights:

  • the right to ask for a copy of personal data that we hold about you (the right of access);
  • the right (in certain circumstances) to request that we delete personal data held on you; where we no longer have any legal reason to retain it (the right of erasure or to be forgotten);
  • the right to ask us to update and correct any out-of-date or incorrect personal data that we hold about you (the right of rectification);
  • the right to opt out of any marketing communications that we may send you and to object to us using / holding your personal data if we have no legitimate reasons to do so (the right to object);
  • the right (in certain circumstances) to ask us to ‘restrict processing of data’; which means that we would need to secure and retain the data for your benefit but not otherwise use it (the right to restrict processing); and
  • the right (in certain circumstances) to ask us to supply you with some of the personal data we hold about you in a structured machine-readable format and/or to provide a copy of the data in such a format to another organisation (the right to data portability).

If you wish to exercise any of the above rights, please contact us using the contact details set out below.

  1. AMENDMENTS TO THIS POLICY

We may update this policy from time to time by publishing a new version on our website.

You should check this page occasionally to ensure you are happy with any changes to this policy.

  1. LEGAL BASIS FOR FA PROCESSING CUSTOMER PERSONAL DATA

General

LL collects and uses customers’ personal data because is it necessary for:

  • the pursuit of our legitimate interests (as set out below);
  • the purposes of complying with our duties and exercising our rights under a contract for the sale of goods to a customer; or
  • complying with our legal obligations

Customers have the right to withdraw consent at any time. Where consent is the only legal basis for processing, we will cease to process data after consent is withdrawn.

Our legitimate interests

The normal legal basis for processing customer data, is that it is necessary for the legitimate interests of LL, including:-

  • selling and supplying goods and services to our customers;
  • protecting customers, employees and other individuals and maintaining their safety, health and welfare;
  • improving existing products and services and developing new products and services;
  • complying with our legal and regulatory obligations;
  • preventing, investigating and detecting crime, fraud or anti-social behaviour and prosecuting offenders, including working with law enforcement agencies;
  • handling customer contacts, queries, complaints or disputes;
  • managing insurance claims by customers;
  • effectively handling any legal claims or regulatory enforcement actions taken against LL; and
  • fulfilling our duties to our customers, colleagues, shareholders and other stakeholders.
  1. DATA PROTECTION OFFICER

LL has appointed a Data Protection Officer to ensure we protect the personal data of our customers (and others) and comply with data protection legislation. If you have any questions about how LL uses your personal data that are not answered here, or if you want to exercise your rights regarding your personal data, please contact our Data Protection Officer’s team by:

You have the right to lodge a complaint with the Information Commissioner’s Office. Further information, including contact details, is available at https://ico.org.uk.

  1. UPDATES

This policy was last updated in November 2020.

  1. SECURITY

We are committed to ensuring that your information is secure.  In order to prevent unauthorised access or disclosure we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

  1. HOW WE USE COOKIES

A cookie is a small file which asks permission to be placed on your computer’s hard drive.  Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site.  Cookies allow web applications to respond to you as an individual.  The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.  We use traffic log cookies to identify which pages are being used.  This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs.  We only use this information for statistical analysis purposes and then the data is removed from the system.  Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not.  A cookie in no way gives us access to your computer or any information about you, other than the date you choose to share with us.  You can choose to accept or decline cookies.  Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer.  This may prevent you from taking full advantage of the website.

  1. LINKS TO OTHER WEBSITES

Our websites may contain links to enable you to visit other websites of interest easily.  However, once you have used these links to leave our site, you should note that we do not have any control over the that other website.  Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement.  You should exercise caution and look at the privacy statement applicable to the website in question.

 

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